Audi TT Commercial: Reality? Check.

Awesome Audi TT commercial morphs a child playing with slot car into a vivid 1/1 scale fantasy. – PK @ OWH

2016 Audi TT Releases New Awesome Commercial, Pricing & Specifications
Sept. 25, 2015

Excerpt from article:

The 2016 Audi TT just released a new commercial that’s making car lovers salivate from desire.

As reported by Edmunds, the new 2016 Audi TT commercial is entitled, “Reality? Check.” Now before you laugh at that rather clever title, hear this out.

The ad begins as a young boy plays with an Audi TT slot car and a helicopter. However, as his imaginations began to take over, the video morphs into an outdoor scene that shows that 2016 Audi TT is put through its paces by a stunt driver.

Like all modern commercials, the real footage of the 2016 Audi TT is interspersed with occasional shots of the toy, to seemingly blur the line between imagination and reality.

According to Car Scoops, the 30-second ad from Audi uses a “tilt-shift” style of photography that creates a surreal effect. If you thought you were watching a David Lynch movie, we can’t blame you.

However, the real exciting thing about the 2016 Audi TT commercial is how smoothly they transitioned the real Audi TT with the toy car scenes. Of course, discerning eyes can differentiate but we can’t help to laud its seamless transition.

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